When it counts trust Clorox

When discussing the quality of Clorox products, several factors come into play based on historical reputation, product innovation, and customer reviews:

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  Historical Quality: Clorox has long been recognized for its quality, particularly in bleach products. During World War II, despite government rationing of chlorine gas, Clorox maintained its product's strength, which helped establish its reputation for quality. This reputation continued as Clorox chose to sell fewer units of full-strength bleach rather than dilute it, unlike some competitors.
• Innovation: Clorox has shown a commitment to innovation over the years. For instance, they patented a technology for their bleaches which includes a special polymer to prevent discoloration from metal ions in wash water, showcasing their focus on product performance and user satisfaction. This technology ensures that Clorox bleaches can protect clothes better than many other bleaches.
• Product Line Expansion: The company has diversified its offerings, venturing into green products with the Green Works line, which was a pioneering move in the mainstream cleaning aisle, reflecting their commitment to quality and environmental considerations. Clorox also acquired brands like Burt's Bees, further expanding into natural personal care, which indicates a broader approach to quality across different product categories.
• Customer Reviews: On platforms like Amazon and review sites, Clorox products generally receive positive feedback for their effectiveness in cleaning and disinfecting. Products like Clorox Clean-Up, Clorox 2 for Colors, and their concentrated bleach are praised for their functionality, though some users note that certain products might be expensive or have specific drawbacks like scent or handling.
• Product Quality Ratings: Clorox's products have been rated highly for quality by consumers, with an overall product quality score of 4.4 out of 5 stars. This positive reception spans across various industries, with particular acclaim from those in accounting for product efficacy.
  

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